Marketing News

Branch Basics Expands Surface Cleaning Line at Target

Launch includes laundry detergent, dishwasher tablets and a new glass cleaner.

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By: Lianna Albrizio

Associate Editor

After a sell-out year at Target, Branch Basics is expanding its Surface Cleaning line nationwide and launching new products in select Target stores and online. Following a successful launch at Target, the brand has continued to build strong momentum, paving the way for a significant expansion and the launch of three new products to the retailer, including: laundry detergent, dishwasher tablets, and a new glass cleaner. “We’ve always believed safer cleaning should be the standar...

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